Tree Hill’s unsung hero: surprise pick for MVP
Monday, April 14th, 2008
Talk to half a dozen people and they could offer six differing opinions about which character is most important on One Tree Hill. Lucas. Peyton. Nathan. Haley. Brooke. Dan. But folks behind-the-scenes realize the significant role of another major player: cutting-edge music. Whether it’s to set the mood or accentuate plot points, “nothing makes a scene come alive like the right piece of music,” says series creator Mark Schwahn. The Hollywood Reporter feels the drama “has been more of a friend to the recording industry than any other show on TV in years, maybe decades.” Cleveland’s Kate Voegele was the latest up-and-coming artist to receive a career boost thru exposure on One Tree Hill. Previously, vocalists Gavin DeGraw, Tyler Hilton, Michelle Branch and even co-star Bethany Joy Galeotti have been featured on-screen, though Schwahn is quick to note that in choosing background songs, “we haven’t gone for names. The only thing that matters is that a piece of music fits perfectly in a scene.” CW exec Dawn Ostroff agrees, insisting “They don’t just pick the safe choices. One Tree Hill is almost always ahead of the music curve.” As the drama returns for its 101st new episode Monday, with a 2007-08 full season renewal secured, WB Television president Peter Roth reflected on allowing Schwahn to bring the show back—four years into the future. “It turned out to be our best decision of the year.”
Gnaw on this silver nugget: Over the last half-century, only ONE actor has played The Lone Ranger on television . . . The CW’s very own Chad Michael Murray. That surprising bit of trivia emerged this week, after a major film studio announced its plans for a big-screen remake. Original “masked man” Clayton Moore hung up his spurs and white hat in 1957. Then nearly five decades later, between his gigs on Gilmore Girls and One Tree Hill, Chad filmed a lavish two-hour drama tracing the mysterious western hero’s early life, similar to what Smallville has done with Clark Kent.
One-hundred episodes were never a certainty for perennial bubble-show One Tree Hill. But given a rare chance to reinvent their drama, the cast took a quantum leap over the college years straight into young adulthood and storylines that fans have readily embraced. In tomorrow’s milestone episode, it’s wedding day for Lucas—with two potential brides, plus a surprise twist that’ll give you chills. Click
Media watchers are developing new ways to measure the value of television shows, since the viewers’ involvement now extends far beyond a scheduled hour sitting in front of the tube. There is, of course, time-shifted viewing (DVRs, etc.), web and mobile downloading, the intangible buzz hit shows generate, online activity, PR and word-of-mouth mentions—important factors which demonstrate how “engaged” fans are with a particular series. Not surprisingly, The CW’s freshman drama Gossip Girl rests in the upper-echelon of Optimedia’s new Content Power Ratings report, ranking an impressive 15th among all network and cable programs! Seems appropriate, given that Upper East Siders’ stealthy premise is based on “new media” communication. Also scoring high on the Power Index is One Tree Hill, sandwiched between such hot properties as The Sopranos and Nip/Tuck. The study indicates that more-captivated viewers also tend to better recall ads they saw in their favorite shows. And the good news for fans is, network renewal doesn’t depend solely upon TV ratings anymore. So keep surfing, texting and watching. It all makes a difference.
I think we can all safely agree that new fashion tycoon Brooke Davis grew up with “mother issues.” Never seen prior to this Season 5 leap year on One Tree Hill, Victoria apparently has great business acumen, but lacks any semblance of parenting skills. Daphne Zuniga returns to the drama next Tuesday, and will surely offend someone within her first moments on screen. It’s one of those juicy villainous roles that actresses love. Off-camera, she and Sophia Bush bonded immediately and are great friends—easily passing for mother and daughter. However, we’ve found an actress that Daphne really resembles: Sarah Lancaster! Fans of Everwood will remember her as Ephram’s one-time girlfriend “Madison.” Whaddaya think, are they a match?
The conclusion of a nearly four-month-long Hollywood writers strike has TV fans asking one question: What does this mean for my favorite shows? In most cases, the news couldn’t be better, according to trade sources Variety, The Hollywood Reporter, TV Guide, Mediaweek and E! Online. Let’s start with the dramas: Smallville has four new episodes finished (including tonight’s), and will now produce five more this season. Supernatural will air its remaining two new eps this month, and add another five or six for spring. One Tree Hill will stockpile six more hours to the six already completed. Reaper still has three new shows ready, with five or six more ordered—and you can expect the rookie dramedy to delve much deeper into the “deal” mythology when it returns. Breakout freshman hit Gossip Girl has aired everything produced, but will quickly resume work on up to a half-dozen more stories. Variety reports that the Upper East Siders may even get an early Season Two launch this summer, following the successful pattern of The O.C. Life is Wild has ceased production at this time. On the comedy front: The Game received a solid vote of confidence, with a pickup of eight or nine more episodes—to go with its four remaining new shows. Everybody Hates Chris (12) and Aliens in America (eight) have enough new laughs in the can, so they won’t produce any more for this season; and Girlfriends, currently the longest-running network comedy, will bid adieu after eight years with a likely one-hour retrospective now in discussion.